In order to implement analytics on your website, you need to add the tracking code to includes/header.php - 'Google Analytics Code' section.

The quickest and easiest way to monetize your website is through Google AdSense.
You'll need to sign up for an AdSense account, connect your website, and ensure it follows AdSense's top requirement: having original, high-quality content.

Once approved, you simply add one piece of Auto Ads code to your site, in includes/footer.php - 'Banner Section'. Google's machine learning then scans your pages and automatically places ads where they're most likely to perform well, eliminating the need to manually set up individual ad units.